Site Selector Q&A: Your Burning Questions Answered

Posted by Whitney Daly on Aug 1, 2016 3:12:33 PM

Last week, we had the pleasure of joining forces with Will Cox from Biggins Lacy Shapiro & Co for a
webinar that was attended by more than 130 people. "Why Site Selectors Hate Your Marketing"
gave us a firsthand look at what site selectors like and dislike when it comes to ED marketing. More importantly though, it gave us knowledge about what works and what doesn't.

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Topics: Economic Development Marketing, site selectors, Economic Development

The Power of Infographics in Economic Development

Posted by Whitney Daly on Jul 29, 2016 11:11:15 AM

46% of marketers say photography is critical to their current marketing and storytelling strategies (CMO Council)

Content with relevant images gets 94% more views than content without relevant images (Kissmetrics)

Infographics are liked and shared on social media 3X more than other any other type of content (massplanner)

Infographics were the B2B content marketing tactic with the biggest increase from 2014 to 2015, up from 51% to 62% (Content Marketing Institute)

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Topics: Economic Development Marketing, site selectors, visual content marketing, Content Marketing

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