Online Education 104: More Terms For Understanding Your Website

Posted by Lucy Collins on Mar 20, 2011 11:00:46 PM

As part of our education series, we are continuing with some key terms for understanding your website.

In part one of the series we defined terms to help you gain a better basic understanding of where your site lives (frontend vs. backend), how your site is displayed (browsers) and what are some commonly used acronyms (CMS and URL). In part two, we discussed more advanced terms for understanding your website (bandwidth, data transfer and web-safe fonts). In part three, we wrapped up the general website terms (firewall, FTP and special characters) and in this final part of the series, we explore terms that are specific to tools you will be using in our Content Management System (CMS):

  • Dashboard: This is what you see when you log into constellation. The dashboard is the homepage of Atlas CMS.
  • Friendly URL: A friendly URL is a shortened version of a full URL used to navigate from page to page within a website.
  • Landing Page: A landing page is the first page in a section of the site, where you “land” after selecting a link from the main navigation.
  • Keywords: Keywords are a series of words used to describe the content on a webpage. Entering in keywords helps increase your SEO.
  • Meta Description: A Meta description is a few short sentences used to describe the content of a webpage. The Meta description will appear in search results and help users determine if they want to navigate to your webpage.
  • RSS (really simple syndication): RSS is a format for delivering regularly changing web content. When a user subscribes to your RSS feed, they are subscribing to your latest news and events as determined by your homepage news scroller.
  • Search Engine: A search engine is what is used to search and find pages on the Internet. Examples of search engines are: Google®, Bing® and Yahoo®.
  • SEO (Search Engine Optimization): SEO is a term used to describe optimizing your website to increase your chances of showing up in search results.
  • Target: Target is the HTML inserted that determines where a link will open in (same window or a new window).
  • WYSIWYG: WYSIWYG stands for what you see is what you get. This is another name for the design view in the Constellation editor.

Stay tuned for our next Online Education Series: Quick Tips For Working With Atlas CMS. To subscribe to our blog, click here.

Topics: Online Marketing

Subscribe Here

Recent Posts

Posts by Tag

See all